Google understands that pictures truly are worth a thousand words, which is why it's working to build a firewall between false images made by bad actors and the end users they're manipulating. The tech giant also understands the importance of not altering the style and beauty of creators' images, which makes this microscopic watermark the perfect solution to the world's technological problems.
While watermarks will help combat AI misuse, questions still remain surrounding their efficacy and the public's interpretation of what they actually are. Most people still regard watermarks as a company's logo in the bottom right corner of a picture, so Google and the other AI companies must communicate better what purpose these new watermarks will serve and how they will work. Furthermore, even sophisticated watermarks are still vulnerable to alterations — something that must be tackled before the world can trust Big Tech to moderate this issue.
There's an 83% chance that there will be an event precipitated by AI that causes at least 100 deaths and/or at least $1B in economic damage by 2032, according to the Metaculus prediction community.