OpenAI Launches Text-to-Video Tool

    OpenAI Launches Text-to-Video Tool
    Photo: Justin Sullivan/Getty Images News via Getty Images

    The Facts

    • OpenAI, the company behind the artificial intelligence (AI) model ChatGPT, Thursday unveiled Sora, which — named after the Japanese work for "Sky" — can generate videos up to one-minute-long from text prompts.

    • During a demonstration, OpenAI released minute-long Hollywood-quality videos, including one showing a wooly mammoth running through the snow and one with a scene from the streets of Tokyo.


    The Spin

    Narrative A

    OpenAI is again ahead of the curve. The quality of these videos is astounding, especially since the same footage would've taken hours for a human film crew or animator to produce. OpenAI is also being careful because of the political issues these videos could cause. That's why it won't be released to the public until anti-deception tools have been finalized.

    Narrative B

    OpenAI says it's developing anti-deepfake safeguards, but how much can the company be trusted considering the deepfakes that have been created using other technology? Social media companies keep saying they'll create safeguards, but so far nothing has come of those promises.

    Cynical narrative

    OpenAI claims it wants to make the world better, but if it did it wouldn't be stealing human-made art to train its product, or outsourcing work to underpaid laborers overseas. OpenAI might be creating cool technology, but its real goal seems to be to become just another lucratively compensated Silicon Valley tech company.

    Nerd narrative

    There's a 50% chance that an original, wholly AI-generated feature film will rank No. 1 on popular streaming services by Aug. 14, 2028, according to the Metaculus prediction community.



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