Michael Schumacher Fake AI ‘Interview’ Prompts Family To Take Legal Action, Reports Say
ForbesMAY 2023
While this was an undeniably tone-deaf stunt, there’s no reason for legal action. Schumacher is a public figure, and the magazine — fully transparent about the origin of the "interview" — had the right to attract attention by using his name. It seems the family wants privacy except when they agree to sit for interviews for their own documentary, as they did in 2022.
This was a disgusting, self-promoting tactic by Die Aktuelle, and the Schumacher family deserves any damages it can get from the magazine. But beyond the Schumacher family’s predicament, this incident shows how AI can be used for nefarious purposes, and the world must prepare for the blurring of the line between true and fake information.